Yarn Matters is a local yarn shop in Williamsburg, VA. Our customers enjoy handpicked selection of beautiful yarns, tools, accessories, and patterns. We have gift certificates available! Don't forget to ask about patterns created by the owner Marina Hayes!


Our social knitting/crocheting group meets on Thursdays 10:30-12:30. Everyone is welcome. Please, bring a project and a friend.  


Register for knitting and crochet classes


Yarn Matters is located at 7437 Richmond Rd, Williamsburg, VA. It is a few miles from Colonial Williamsburg, and only 1 mile from I-64 Exit 231A. 

We were featured on Kristy Glass Knits Podcast. ​​Watch the episode with Sam Barsky.

NOTE: Some GPS services will misdirect you! Once you are on Rt. 60 (Richmond Rd.) coming from College of W&M or Colonial Williamsburg, stay on Richmond Rd. going West for about 7 mi. We are located in NORGE, even though we have a Williamsburg address. 

April 27, Saturday - Local Yarn Store Day! Show your love and support to your favorite yarn store! 


Yarn Matters will be having a trunk show and promotions from Pompom Quarterly and Casapinka! Follow our Facebook and Instagram pages for latest on this event. 

Yarn Matters - 7437 Richmond Rd., Williamsburg, VA 23188, (757) 585-4344

TRUNK SHOW - April 20, Saturday, 10-4

Join us for Baad Mom Yarns Trunk Show! The owner Melanie Cheripka herself will be here with her beautiful yarns and samples. Be ready to get inspired! This is another local artist from Virginia! Her company specializes in ethically sourced hand dyed yarns in rich colorways that are inspired by the beautiful landscapes of Ireland and Celtic culture.  Learn more about Baad Mom Yarns on their website.